Thoughts from the 2016 edition of INDABA, ending today in Durban South Africa, where Kenya is one of the East African exhibitors and has seen a sharp rise in interest levels for travel from not just South Africa but from across the continent to the country.
Market expected to gain a 20% growth
HAVING A CULTURAL FEEL : South African Tourism Minister Derek Honekom (second left) and KTB A.g CEO, (extreme right) joins Kenya’s cultural ambassadors as the first day of INDABA tourism fair in Durban. The South African market is promising good tidings for Kenya before end of the year.
Kenya is targeting to increase the flow of tourists from South Africa by 20% at the close of the year as Kenya Tourism Board (KTB) kicks off campaigns including training of over 300 tour operators on tourism products that country has to offer.
“We are riding on the existing peaceful environment and positive feedback from our tourist source markets about the destination to create full awareness of our niche tourism products,” says KTB Acting CEO Jacinta Nzioka during the opening of the 2016 Indaba tourism fair in Durban South Africa.
She said niche tourism products…
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