HOUSTON MARKETING TARGETS SCANDINAVIA FOR AFRICAN MARKET WITH SEASHOW
Targeting the growing Scandinavian market to Africa and Indian Ocean Islands, here comes an ideal opportunity to meet with most of the major wholesalers and tour operators in Denmark, Norway, Sweden and Finland. Collectively the four Nordics countries are considered as probably the 4th largest European source market for East African countries including the Seychelles.
Houston Travel Marketing, always seeking opportunities to promote travel to Africa, have a few tables available on their Post WTM Spotlight on Africa Nordic Seashow from November 14th to 18th where 15 Exhibitors from Africa and Indian Ocean have already confirmed their participation. East Africa is again well represented and the Seychelles Tourism Board and Air Seychelles are also exhibiting at the event.
This is the 4th year that Houston Marketing is organizing the Seashow as it is popularly known as the workshops are held on board ship in the harbours. Each year has been a resounding success with on average 20 exhibitors per year and a total of between 220-260 attendees for the four venues. Attendees are outbound Tour Operators, Incentive Travel companies, Travel agents and importantly the local Travel Media. Exhibitors in the past were particularly impressed with the quality of the attendees enabling them to meet with the decision makers of most of the who is who in each country.
Currently are exhibitors from Kenya, Tanzania, Uganda, Seychelles, Madagascar, Zimbabwe, Namibia and South Africa confirmed as participants in the 2011 event